Something many people experience at least once...
・Constantly busy with work, household chores, and childcare, with no time to relax properly.
・Mind full of worries about relationships and the future.
・Can't sleep because worries don't disappear even after getting into bed, and you keep thinking things over.
・Start looking at your smartphone and realize it's the middle of the night...
Have you ever had such a difficult experience?
In the first place, Japanese people are not getting enough sleep compared to the rest of the world.
Like the data above, I was also one of those who had short sleeping hours.
On the sleepless nights I experienced...
My family's business is a Buddhist altar store, established 113 years ago.
From morning to night, I was busy with work, childcare, and community activities, leaving me no room to face my own feelings.
"Is this the right way for me to live?"
"How long will this busyness continue?"
Such thoughts never left the back of my mind.
And sleepless nights continued, with work, family, and tomorrow swirling endlessly in my head.
Then, one night, I suddenly decided to burn some incense before bed.
(Being a Buddhist altar store, incense was readily available to me.)
As I calmed my mind while enjoying the fragrance, it was strange how the everyday busyness and mental fogginess lightened up.
After burning the incense, I found myself sleeping surprisingly soundly.
I believe it was because my mind was able to organize itself and I could relax.
From that experience, I thought,
"What if there was incense that was more attuned to 'sleep'?"
And so, I decided to create it myself.
Actually, many people dislike incense smoke,
・It leaves a smell on clothes
・It's smelly and smoky
・It's scary to light it
and so on.
The reality is that incense is, quite literally, "smoked out" by society.
In fact, I heard similar comments from customers and family members.
So, I thought, if there was incense that was "low-smoke," "made from natural materials," and had a "calming scent," combining these three qualities, maybe it would be accepted?
From there, I went through repeated trials and errors.
After more than a year and over 100 prototypes,
I invented incense for sleep.
It's not widely known, but common commercially available incense sometimes contains:
・Petroleum-derived fragrances
・Fragrances designated as highly toxic substances
・Antifungal agents
・Chemical glues
・Colorants
Even if such irritants are used, there are no legal issues.
In contrast, I developed a recipe that uses absolutely no colorants, petroleum-derived fragrances, antifungal agents, or chemical glues.
I upheld three commitments.
・Only edible-grade, safe ingredients are used
∟Because I want my family to use it with peace of mind.
・A special blend that minimizes smoke
∟Easy to breathe, not bothering in the bedroom.
・Designed so the box itself becomes an incense burner
∟No tools needed, ready to use immediately. I wanted to lower the barrier to relaxation.
The product name is...
"ZENCOCORO"
At the end of the day, gently calms the mind. To provide a tranquil mind, like Zen, even for a brief moment of burning incense amidst a busy daily life.
I named it with the hope of delivering such a time.
"The faint, gentle scent loosens the tension deep within the heart."
The fragrance is Woody Citrus. We created a fresh and calming scent, combining refreshing citrus with the warmth of wood.
Recommended for those who:
・Can't sleep at night because their mind won't stop racing
・Want to relax before bed but are concerned about incense smoke
・Want to use it safely even in a bedroom with children or family
・Are looking for a more natural, gentle scent
Patented Incense Burner Included
Worried about using fire with incense? Don't have an incense burner?
No need to worry.
The "ZENCOCORO" box comes with a patented incense burner.
It's easy to use.
① Light the incense
② Place it on the fireproof mat
③ Place the included clip (if you want to adjust the burning time)
By using the included clip, you can adjust the burning time.
The metal clip extinguishes the fire at the point where it touches the incense, allowing you to easily control the duration when you don't want to use the entire stick.
For example, if you feel like burning it for only 15 minutes today, just place the clip.
Furthermore, there's less smoke, so it won't disturb your sleep.
We aimed for 1/10th the amount of smoke compared to traditional incense, making it easy to burn even in a single room.
Since it produces significantly less smoke than regular incense, it won't disturb your sleep or that of family members sleeping with you.
In fact, I even experimented in the bedroom with my wife, 3-year-old daughter, and 6-year-old son.
The children were not bothered by the smoke and slept "soundly."
Cleaning up after use is also incredibly easy.
Just flip it over above a trash can, and it becomes clean, without dirtying your desk.
Crowdfunding Goal Achieved
When we launched crowdfunding, we received support from many people and achieved 900% of our goal!
Furthermore, 85.2% of survey respondents felt the effects.
My efforts of over a year and more than 100 prototypes paid off.
Now, even after the crowdfunding ended, many people are still purchasing it!
Usage Scenarios
Light it when you brush your teeth or do your skincare...
It triggers the mental switch for sleep.
Before getting into bed, turn off your smartphone, light the incense...
Your bedroom will be enveloped in a gentle fragrance.
Not just by your bedside,
but also for relaxing times in your living room...
The gentle, faint aroma of natural ingredientsdoesn't interfere with the taste of tea or sake.
Selected the best materials to improve sleep environment
[Jade Mikan (Mandarin Orange)]*From Wakayama Prefecture
This mikan is grown in Hidakagawa Town, Wakayama Prefecture.
Amazingly! It's Jade Mikan from Kuramitsu Noen, a farm also used by Michelin-starred restaurants.
[Aloeswood (Jinkoh)] *From Kalimantan Island, Indonesia
A fragrance burned by samurai to calm their battle-stirred hearts and by monks for meditation. It contains compounds like agarospirol and benzylacetone, which have strong sedative effects.
[Sandalwood]*From India
Sandalwood has a history of being burned during meditation since ancient times. It is one of the commonly used incenses in Japan.
[Cedarwood Oil] *From USA
A scent that evokes the warmth of a vast forest.
[Kishu Binchotan Charcoal] *From Wakayama Prefecture
It has the effect of reducing excess smoke without interfering with the fragrance. All materials used for solidifying and preserving the fragrance, other than the fragrance itself, are edible ingredients.
Perhaps a world first.
I haven't checked, but I believe that a low-smoke incense specifically designed for sleep environments is likely a world-first attempt.
I sincerely hope you will try ZENCOCORO, which has been meticulously handcrafted with unwavering attention to every detail.
For those who have read this blog, we've made the 2-month subscription set available for 2,980 yen, which is approximately 38% off.
For 2 months, it costs about 1500 yen per month.
When you proceed to checkout from this page, the coupon will be applied automatically.
If it is not applied automatically when added to your cart, please enter the following code in the coupon field:
GOODSLEEP25
Please enter.
※ The initial 38% off for subscription may end without prior notice, so please order now.
Lastly. As a Buddhist altar shop owner, and as a person.
Sleepless nights are tough.
But you don't have to push yourself.
ZENCOCORO will gently be by your side.
May all who wish for sleep find peaceful moments.
P.S. We are actually working towards international expansion. We are currently receiving many inquiries from overseas, and ZENCOCORO may soon be going global.
Since each item is handcrafted, if orders flood in, there may be a delay in delivery.
We hope you will pick one up while supplies last.
All ingredients of the incense (made only with edible ingredients)
↑Click here to automatically apply the coupon when adding to your cart.
If it is not applied automatically, please enter the following code in the coupon field:
GOODSLEEP25
